Andrew Banner
NTM Podcast

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Each week we bring to you a discussion on the latest trends in digital marketing and how you can actually implement these strategies into your organization.

#70 7 CMO Mistakes That Will Get Them Fired This Year

“Some CMOs are only focused on the shiny little object. They’re only focused on the newest idea and forgetting that some of the traditional things are probably just as effective, if not even more effective.”
CMOs play a crucial role in driving growth for companies, but they also face immense pressure to deliver results. In this transcript, two experienced CMOs, Chris d’Eon and Kris Palouda, discuss seven common mistakes that can get CMOs fired. They emphasize the importance of focusing on pricing, staying updated on modern best practices, and not neglecting traditional marketing strategies. They also highlight the need to implement AI technology, understand the difference between cash flow, revenue, and profit, build a flexible and scalable marketing team, and diversify marketing channels. The CMOs stress the importance of effective communication with CEOs and the benefits of implementing the traction model for marketing. Overall, the CMOs provide practical advice and strategies for achieving marketing success.

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Explore our archive of NTM’s original podcast, The School for Humanity, created to discuss the greatest challenges humanity faces and help promote those who are helping to find solutions. 

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